Kommentare zu: Joseph Dixon Crucible Co. 1902

Von: Lexikaliker

Lexikaliker — Wed, 03 Mar 2010 08:01:02 +0000

It is interesting to see how the advertising language has changed. I can’t speak about the ads from the UK or the USA, but in Germany the last decades have brought a remarkable shift away from emphasizing the product’s features and benefits in view of its suitability for a certain purpose towards underlining of the additional benefits like success, acknowledgment, social status etc. In retrospective, these vintage ads appear good, honest, upright and unobtrusive (I’d be happy if I could find especially the latter more often these days …).

Von: Joseph Dixon Crucible Co. 1902 at LAMB & BYTE

Joseph Dixon Crucible Co. 1902 at LAMB & BYTE — Tue, 02 Mar 2010 16:13:52 +0000

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Von: Palimpsest

Palimpsest — Tue, 02 Mar 2010 10:26:15 +0000

„They give service”. I just love these vintage ads!